Get To Know The Key Industries Of SXSW Sydney

February 8, 2023

After starting out life as a music and arts festival in 1987, over the years SXSW® has pushed its boundaries to encompass a number of industries. SXSW Sydney will be no different, with five key industries represented across the event: Tech & Innovation, Games, Music, Screen and Culture. Whatever you’re into and however you want to experience SXSW Sydney, there’s space for you to explore and discover.

If you’ve been lucky enough to dive into SXSW® in Austin, you’ll be familiar with a lot of what SXSW Sydney is bringing to the table. But there are a few things that will be unique about the experience, including a whole heap of programming focused on the Asia-Pacific.

Tech & Innovation

Want to witness stunning and challenging tech activations? Want to chat with some of the tech industry’s most exciting thought leaders? Want to get a glimpse of the future? SXSW Sydney will offer it all: startup pitches, demos, sessions, experiences and industry parties where you can rub shoulders with the best and brightest in the game.


Representing one of the world’s biggest and most exciting industries, SXSW Sydney Games Festival is the ideal place to connect with the movers and shakers in the games world. The festival will also have a keen focus on emerging professionals and those from underrepresented backgrounds, giving you the inside scoop on what’s next in the space. If you’re interested in the future of the games industry or want to network and connect with other creatives, this is where you need to be.


Music has been at the core of SXSW® since its beginning, still marking the most important date on the calendar for many artists, bands, and industry professionals. There’s a stack of events to get stuck into – from panels and workshops to raucous live performances. Whether you’re a new artist keen to crack the big time, an A&R scout looking for your next signing or a fan just wanting to bathe in the best the industry has to offer, SXSW Sydney will set the music agenda for the next 12 months.


The screen industry has been turned on its head over the last decade, from the sudden might of digital streaming platforms to the rise of TikTok. SXSW Sydney will capture it all; from breakout films to the best short-form content creators, you’ll get to witness the future of screen culture in the Asia-Pacific and beyond.

It’s Impossible To Limit Yourself To Just One Area

Regardless of what industry you think you might slot into at the beginning, SXSW Sydney is all about collision (the good kind). Programming across the week will interweave all of the industries and with so much to explore, a big part of the experience is letting yourself be drawn into spaces you wouldn’t have expected. You might come for the music and walk away with a new love for games. SXSW Sydney is all about getting amongst it.

Get Your Badge And Get Started

There are two main Badge types at SXSW Sydney: Platinum and Industry.

If you want to witness the best of all the industries, the Platinum Badge is for you – giving you primary access to all events across the week. Industry Badges are for those that want to be at the head of the queue for their specific industry, with secondary access to everything else on offer. Find out everything you need to know about badges by watching videos here or reading our Which Badge Is Right For Me article.

SXSW Sydney is currently offering reduced prices for Platinum and Industry Badges – get yours here.