sign up for sxsw sydney 2025 updates
Rohit Bhargava is the founder of the Non-Obvious Company and is a 3-time Wall Street Journal best-selling author. He has delivered sold-out keynote sessions in 32 countries around the world and teaches marketing & persuasion at Georgetown University. Before becoming an entrepreneur, he spent 12 years working in the advertising industry and was a part of the world-renowned team at Ogilvy that pioneered new storytelling models for global brands based on behavioral psychology. Rohit is a dual citizen of the US and Australia and spent 5 years living and working in Sydney.
